MapInfo Pro’s new Snowflake Connector empowers GIS specialists and data-driven professionals to access and leverage cloud-based data, enhancing location intelligence and analytical capabilities while maintaining their existing workflows. As organizations move toward centralized, single sources of truth, relying on cloud technologies like Snowflake becomes essential. This workshop will demonstrate how MapInfo Pro’s Snowflake Connector allows seamless data integration and advanced geospatial analysis, without the need for SQL or Python expertise.
In today’s data-driven world, operating with disconnected data silos or outdated systems is simply too limiting. MapInfo Pro’s Snowflake Connector offers a solution, enabling organizations to consolidate data while still using the familiar MapInfo interface. This connector is unique in its ability to support bi-directional data exchange between MapInfo Pro and Snowflake, allowing users to read and write data effortlessly in the cloud—perfect for GIS teams looking to embrace cloud functionality while optimizing current workflows.
Join us to discover how the Snowflake Connector for MapInfo Pro can streamline your location intelligence efforts and bring new levels of efficiency and accuracy to your business. Specifically designed with B2C retail in mind, this workshop will showcase practical applications in optimizing sales territories, managing high-density site locations, and refining customer insights. However, these concepts extend across industries like telecommunications, insurance, and real estate, where accurate, centralized data is crucial.
In this workshop, you will learn:
- How to integrate MapInfo Pro with Snowflake for centralized, real-time data access
- The unique bi-directional data exchange capabilities of the Snowflake Connector, allowing seamless reading and writing of data
- Practical applications in sales territory management, customer segmentation, and location optimization tailored for industries like retail, telecom, and real estate
