With congested roadways and ever-increasing travel times, users of mapping applications are seeking better ways to travel efficiently, minimise transportation costs and find the optimal routes to their destinations. Speed Profiles helps commuters and business fleets do just that, easily integrating into navigation and transportation logistics systems. Speed Profiles allows drivers to accurately predict their travel times and choose an alternate route or time to travel, when necessary.
The traditional method for calculating fastest routes and estimating travel times relies on road size or legal speed limits that are always the same, regardless of the time and day. This method does not account for all the hurdles that may influence the time it takes drivers to get to their destinations. These factors include road congestion due to the volume of vehicles, traffic lights, roundabouts, steep slopes and speed bumps. Speed Profiles is derived by aggregating and processing over 6 trillion anonymous GPS measurements from millions of devices that reflect actual consumer driving patterns across the globe. This consumer data helps determine realistic average roadway speeds for all times of the day and for each day of the week