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What is Monthly Average Daily Traffic (MADT)? 

With its Data-as-a-Service offer, Korem uses HERE Traffic Analytics and prepares data to create a simplified, ready-to-use version tailored to your needs. 

What is Monthly Average Daily Traffic (MADT)? 

With its Data-as-a-Service offer, Korem uses HERE Traffic Analytics and prepares data to create a simplified, ready-to-use version tailored to your needs. 

In data analytics projects, data preparation takes about 80% of the time, leaving you only 20% for actual analysis and decision-making. That’s a lot of time-consuming before you even get to the insights that matter. 

Korem removes that burden. Instead of sifting through massive traffic datasets with too many details, we filter, format, and deliver only the insights that drive site analysis. 

MADT helps you accelerate time-to-value, gain competitive intelligence, and make data-driven decisions.

Why Retailers Leverage Traffic Data? 

In today’s data-driven world, many businesses (retailers, fuel retailers, bank branches and restaurants) rely on traffic data to make informed decisions and stay ahead of the competition.

Site Selection and Store Optimization

  • Identify high-traffic areas, for store location and expension
  • Help predict peak hours and busy periods to improve staff management and customer service
  • Build data-driven marketing strategies
  • Help estimate store supply and demand
  • Analyze and benchmark competitor traffic patterns 
  • Gain insights into urban congestion patterns

Request a free sample data

See an overview of the metrics available with Monthly Average Daily Traffic, for a specific neighborhood in Louisville.

With HERE traffic data and Korem’s expertise, access the most powerful traffic information tool on the market. 

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Accuracy

Enhance your GIS solution with highly accurate maps

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Coverage

Benefit from the widest data coverage on the market

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Richness and details

Gather detailed information for well informed decision-making.

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Data processing

Integrated data at all relevant levels of your business

Learn more about Traffic Data solutions

The role of Traffic Data in Improving Store Performance

On-demand webinar

For years, the retail industry has relied on Annual Average Daily Traffic (AADT), but that data source has lived passed its usefulness. The new standard for today and the future is using Detailed Historical Traffic (DHT). It leverages a more timely, more accurate, and higher frequency source: probe data.

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